Author
Books With Bite
Ideas With Impact
I never set out to be an author. I just had things to say—and I wanted to say them honestly.
Writing has become one of my favourite ways to share what I’ve learned, challenge the status quo, and help more people create with confidence.
The First Book
Made By
James
The Honest Guide
to Creativity
and Logo Design
The Next One
No Bullsh*t
Branding
For anyone with an
idea and no clue
where to start.
No Bullsh*t Branding is the practical guide every creative wishes they had when they started.
Written by award-winning designer and global creative leader James Martin (Made by James), this book cuts through the chaos and shows you how to build brands that actually work, from the first spark of an idea to the moment it hits the world.
It is not about theory or fluff. It is about clarity, action, and results.
You will learn how to use The Five Idea Keys, a sequential decision-making framework that brings shape to any idea, and how to build your Minimum Viable Brand (MVB), the simplest, clearest version of your brand ready to launch, learn, and grow.
Packed with honest stories, hard-won lessons, and two decades of real studio experience, this book gives you the tools and language to lead clients with confidence, design with purpose, and build a reputation that makes you impossible to replace.
Whether you are just starting out or looking to level up, this is branding without the bullsh*t, made simple, human, and actually useful.
Books Are My
Favourite Medium
- Accessible
- Lasting
- Real
I’m proud to be a published, best-selling, multiple-book author working with incredible publishers like Rockport and Quarto. My books live in stores like Barnes & Noble, Waterstones, and on coffee tables and studio shelves around the world.
And I'm Just Getting Started