The wait is over my friends... The Logo Legends Course is now available. I drop all the knowledge that my brain can hold in this course and I am so excited to share all the things I know to help you on your creative journeys.

This course dives deep into creating a successful design career. I show you all the steps I have taken to find big-money clients, build a thriving agency, and grow a colossal personal brand in a hugely competitive market. I started at ZERO, so I know what it takes to forge a creative career... and I want to share it all with you.

Everything I have done to get from $0 to $250K per year (from brand identity work alone) is in this course so you don't want to miss out. Scroll down this page to find out more information about the course structure and how it can help you.

Legends are not born, they are created.

HOW WILL THIS
COURSE HELP YOU?

I UNDERSTAND THIS IS A SERIOUS INVESTMENT, SO I AM SERIOUS ABOUT OVER-DELIVERING.

Over the last 15-plus years, I have been dedicated to my craft. When I started I had zero clients and no clue. Today I turn over 6 figures on logo work alone, have a successful agency, a thriving personal brand, as well as a best-selling book on logo design and creativity... this course dives into all the things that have made this journey happen.

I know how difficult it is to find your voice and position yourself as a creative, as I live it every day with you! This course is focused on giving you all the insight and tools to make a successful career as a logo designer, brand identity designer, and creative. This is not just your average course - as well as lifetime access to the course I will be doing monthly group coaching sessions, and giving you free access to my private creative community where you will get exclusive access to me and the other legends on this course.

We are all different, and I want to celebrate that. This is not a course to make you “me” it's a course that gives you all the ammunition to be “you”.

Legends are forged through their personal stories.

THIS SOUNDS GREAT, BUT
WHAT IS IN THE COURSE?

HERE IS THE LOWDOWN OF THE COURSE STRUCTURE.

MODULE 1 - LOGO DESIGN 101

Lessons: 6 Length: 01:40:56

Introduction to module 1

Lesson 1: What is logo design & why is it important?

Lesson 2: The different types of logos

Lesson 3: What makes a good logo?

Lesson 4: Who inspires me?

Lesson 5: Logo vs branding

Lesson 6: The Logo Design Niche

01:27

12:49

27:54

18:43

15:19

04:53

19:51

MODULE 2 - SETTING YOURSELF UP FOR BUSINESS

Lessons: 6 Length: 01:48:22

Introduction to module 2

Lesson 1: Who are you?

Lesson 2: How to define your style?

Lesson 3: Defining your services

Lesson 4: Building your brand

Lesson 5: Building trust into your brand?

02:10

13:29

18:59

21:10

29:57

22:37

MODULE 3 - SETTING YOURSELF UP FOR CLIENTS

Lessons: 6 Length: 02:33:47

Introduction to module 3

Lesson 1: Pricing your creative work

Lesson 2: Ways to find & gain clients

Lesson 3: The client process

Lesson 4: The client experience

Lesson 5: Protecting your creative goodness

Lesson 6: My project management toolkit

01:48

43:32

31:33

20:39

08:16

32:22

15:37

MODULE 4 - MY LOGO PROCESS

Lessons: 7 Length: 02:20:19

Introduction to module 4

Lesson 1: The brief questionnaire

Lesson 2: The mood board

Lesson 3: The client discovery call

Lesson 4: Word mapping

Lesson 5: Rapid prototyping

Lesson 6: Defining and refining my ideas

Lesson 7: Presenting my ideas

02:28

24:39

16:34

11:26

17:51

13:19

43:39

10:23

MODULE 5 - MY LOGO PROCESS IN ACTION

Lessons: 8 Length: 00:40:26

Introduction to module 5

Lesson 1: My Visible Mend Introduction

Lesson 2: Breaking down the brief

Lesson 3: Word mapping process

Lesson 4: Rapid prototyping

Lesson 5: Defining my idea

Lesson 6: Presenting my idea

Lesson 7: Developing the concept

Lesson 8: Finalising the files (my logo package)

01:35

01:43

08:51

06:23

03:02

08:00

02:05

05:26

03:21

MODULE 6 - HOW I COME UP WITH IDEAS

Lessons: 6 Length: 01:55:52

Introduction to module 6

Lesson 1: Where are ideas found?

Lesson 2: Executing my chosen direction

Lesson 3: Gridding and balance

Lesson 4: When to choose type

Lesson 5: Adding personality to your designs

Lesson 6: Think then re-think

01:25

08:48

11:29

40:12

14:16

26:53

12:49

MODULE 7 - LOGO CASE STUDIES

Lessons: 4 Length: 00:17:27

Introduction to module 7

Lesson 1: Existential Psychiatry

Lesson 2: Superrocketman

Lesson 3: The Union Building

Lesson 4: The Nineteenth

01:10

04:00

03:52

04:04

04:21

MODULE 8 - EXECUTING AND SELLING YOUR IDEAS

Lessons: 5 Length: 01:04:11

Introduction to module 8

Lesson 1: Build the narrative and show the journey

Lesson 2: Love your language

Lesson 3: Show it working in the real world

Lesson 4: The logo feedback process

Lesson 5: How to format your emails

01:41

13:48

11:54

06:11

18:44

11:53

MODULE 9 - DESIGN TIME

Lessons: 1 Length: 00:11:58

Sketchy Beans Intro

Lesson 1: Explain the mood board and the brief

That's a wrap!

01:45

04:41

05:32

• 12 HOURS OF VIDEO INSTRUCTION •

• EASY TO FOLLOW LESSONS WITHIN EACH MODULE •

• DOWNLOADABLE RESOURCES LIKE CONTRACTS & BRIEF QUESTIONNAIRES •

• LIFETIME ACCESS TO THE COURSE •

• FULL ACCESS TO MY PRIVATE LOGO COMMUNITY •

.

MARI - @ABALLADESIGNS

AN EXISTING LOGO LEGEND

The Logo Legends Course is more than just a course! There is so much value here! Despite just starting it, I am eager to get through it all. James did an excellent job compiling this. Plus, the community and his support have been invaluable. Being a relatively new designer, this course has been a game changer for me. Definitely recommended! It is well worth the investment.

SHAWN - @AZDAHAG

AN EXISTING LOGO LEGEND

I want to say what a privilege it is to be part of The Logo Legends Course and the community James has grown. James provides a wealth of information and insight into the design field while adding the extra touch of being personable. This personable touch shows his excitement for the work he creates in the design community and drives you to want to exceed in creating your path in graphic design.

CAITLYN - @CAITLYNKKHARRIS

AN EXISTING LOGO LEGEND

When I found the Logo Legends course, I had already fallen out of love with design. Creativity was a chore, and I kept wondering if I had chosen the right path for myself. Imposter syndrome held me by my throat, and honestly, signing up was my last ditch effort to try and save the love I remember having for logo design.

This course is transformative. It not only connected me back to my passion for logos and branding, but it connected me to an amazing community. It gave me my confidence back. My fire.

I can honestly say it changed the directional course for my future, and I will always be thankful for James for that. If you’re second-guessing about signing up - here is your sign - do it.

JAKE - @MOTO_COMBAT_DESIGNS

AN EXISTING LOGO LEGEND

I am coming up to the halfway point of the Logo Legend course which has felt like I’ve been sitting in James’s studio across from his desk with a cup of tea listening and absorbing all of his successful knowledge.

It’s felt very one-to-one and personal and made me laugh out loud on a few occasions. I’ve already implemented some of the processes and documents into my own brand identity design business that I have learned from this course, so already, it’s been very valuable to me and my business. Even if you are not a creative, I feel that some of the elements of this course could help you grow as a human on a personal level. Very well done Mr Martin, very well done. And thank you for this awesome knowledge, your mission to help other creatives is well on its way to being completed!

HERE IS A BREAKDOWN OF THE
ADDED EXTRAS IN THIS COURSE.

EVERYONE WHO ORDERS WILL GET MORE BANG FOR THEIR BUCK!

I am all about investing my time in the people who invest in me... I am all in when it comes to supporting the people that support me. So, as well as lifetime access to the course you will also get...

1. ACCESS TO THE LOGO LEGENDS COMMUNITY

When you purchase you will gain exclusive access to our community. This is a place where you can share your work, get feedback on your creativity, offer your knowledge and have your questions answered by me... and the other logo legends. This is a safe place for the driven creative.