The Super Duper Strategy Course Presale

Name: The Super Duper Strategy Course
SKU: 4735
Price: 99.00 USD
Availability: InStock

Learn the power of brand strategy: a practical approach to building brands that helps you solve problems and make better decisions for your clients and your own business. Then, go behind the scenes to see how it actually happened. Witness our exact process as we pitched, sold, and delivered real client strategy work, and discover…

$99.00

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Category: THE COURSES

NO FLUFF
Resources

NO EXPERIENCE
NEEDED

BEHIND-THE-SCENES STRATEGY SESSION

lifetime access to updates

SEE A REAL CLIENT STRATEGY SESSION IN ACTION

Your brain is your edge, and strategic thinking sharpens it. In this course, you’ll witness an actual client strategy session that shows you how to think clearer, solve better, and become irreplaceable. Instead of theory alone, you’ll see our real-world process that helps you confidently move from basic questionnaires to leading meaningful discovery conversations with clients. This behind-the-scenes access provides the foundation you need to develop your strategic skills and guide clients with purpose… transforming both your services and your business.

What’s inside:

Real Client Strategy Session Recordings
Strategy Process Video Training
Strategic Sales Approach Training
Downloadable Resources
Strategic Question Library
Exclusive Studio Insights

BEHIND THE CURTAIN: HOW WE LEAD REAL CLIENT STRATEGY SESSIONS

Built for creatives like us… the ones who want to keep making cool shit and learn how to think sharper. It’ll help you flex your brain and slip strategy into your process as a powerful upsell. This self-study course guides you through brand strategy with a behind-the-scenes look at how we at MBJ do strategy so you can boost your confidence and expand your capabilities. By adding strategic thinking to your design services, you’ll create standout client experiences while laying the foundation for your strategy journey… unlocking new opportunities to offer clients more and stay authentic to your style.

Build a Strong Foundation:

Get to grips with the basics of brand strategy and build your confidence to use your curious mind, setting you up for success as you start your strategy journey… even if you’re still figuring it out yourself.

GET HANDS-ON WITH RESOURCES:

Access downloadable templates, checklists, and guides, allowing you to immediately apply what you’ve learned and gain practical experience along the way.

STRATEGIZE WITH INTENTION:

Learn how to run strategy sessions with purpose, ensuring that each conversation enhances the message and impact of your creative work, making it feel aligned with the client’s brand and business goals.

FOLLOW THE MBJ PROCESS:

Get behind-the-scenes access to a real client strategy session and learn the MBJ process for preparing and conducting effective sessions, helping you confidently complete client strategy projects.

UNLOCK CREATIVE POSSIBILITIES:

Discover the core tools and techniques that will bring your client relationships to life, empowering you to unlock creative possibilities and add strategic value that resonates with your design process.

TRANSFER SKILLS TO THE REAL WORLD:

Equip yourself with transferable skills that can be applied to client work or your own business, setting you up to sell and deliver strategy confidently and grow your design capabilities beyond the course.

THIS SOUNDS GREAT…
BUT WHAT IS IN THE COURSE?

CURRICULUM
Module 01: WHAT IS BRAND STRATEGY

Learn what brand strategy is and it can help you solve bigger problems.

Module 02: HOW TO SELL STRATEGY AS A CREATIVE

This module focuses on transforming your sales approach to emphasize strategic solutions over technical skills, guiding you to cultivate a consultant mindset and master a sales conversation structure that prioritizes understanding and meeting client needs.

Module 03: HOW TO RUN A CLIENT STRATEGY SESSION (See a real example!)

This module provides unfiltered access to a complete 3-hour client strategy session, enabling you to learn and confidently lead your own, utilizing provided resources for productive conversations. It guides you through preparing for, facilitating, and following up on a strategy session, emphasizing insight gathering and clarity document creation to define a brand’s direction

Module 04: HOW TO CREATE YOUR OWN STRATEGY PROCESS

This module will help you define and design your own strategy process, teaching you to tailor a strategic approach to fit your business model through video lessons and guided exercises. You’ll discover multiple implementation paths, including DIY approaches and collaboration with strategists.

HEre’S WHAT OUR
STUDENTS
HAVE TO SAY

The Logo Legends Course is more than just a course! There is so much value here! Being a relatively new designer, this course has been a game changer for me.

Definitely recommended! It is well worth the investment.

MARI
Logo Legends Student

This course is transformative. It connected me back to my passion for logos and branding. It gave me my confidence back. My fire. I can honestly say it changed the directional course for my future, and I will always be thankful for James for that.

CAITLYN
Logo Legends Student

This was a no brainer for me. Got your Mail and immediately bought the course. I always wanted to make my own font. I was working on it since I wrote my first letter! Cant wait to inhale this one. All your other courses are banger as well.

NIKOL
Branded Type Student

James provides a wealth of information into the design field while adding the extra touch of being personable. His excitement for the work he creates in the design community and drives you to want to exceed in creating your path in graphic design.

SHAWN
Logo Legends Student

Being a uni student, there is so much ‘real world’ knowledge that James shares which I would never otherwise learn from formal education. This course has it all…and his raw, authentic, and fully transparent personality makes it extremely enjoyable to watch.

ADAM
Logo Legends Student

Because of the value and knowledge your course gave me, I went ahead and invested in all of your courses and bought your book. I’ve learned a lot and have seen how my logo designs and overall design process have gotten way better than only a year ago.

Yaritza
Logo Legends + Brand Identity Student

Faqs
WHO’S THIS COURSE FOR?

This course is perfect for designers and creative business owners who:

– Are curious about brand strategy but unsure where to start
– Want to confidently sell and speak about strategy with clients
– Are still relying on questionnaires instead of leading discovery conversations
– Plan to apply strategy to their own brand or offer it as a service
– Prefer to hire a strategist but want to understand the process
– Are ready to expand or elevate their services with strategic thinking
– Have dealt with clients lacking clarity or direction
– Are curious how other studios run effective discovery sessions

When will the course material be available?

The course will go live June 30th, 2025.

WHO’S TEACHING THIS COURSE?

The strategy session featured in this course is run by Melinda Livsey. With almost 8 years of experience in strategy, Melinda has spent the past 6 years empowering creatives to become invaluable partners. She’s helped them deliver measurable results to their clients, many of whom have been featured on platforms like Netflix, AppleTV+, Dragon’s Den, and in publications such as Forbes. In this course, you’ll get an unfiltered look at how she navigates real client strategy sessions at the Made by James studio.

WHAT WILL I WALK AWAY WITH?

– Confidence to talk about and sell strategy
– Behind-the-scenes insights from a real working studio
– Resources you can immediately use
– Checklists for reference during client meetings
– A sharper mind that makes you irreplaceable to clients

Is this course about brand strategy or strategic thinking in general?

This course covers both. We focus on applying strategic thinking specifically to brand development, but the principles and frameworks we teach will strengthen your strategic capabilities across all aspects of your work. You’ll learn our proven approach to brand strategy while developing a strategic mindset that enhances every client project and business decision you make.

The Super Duper Strategy Course Presale